10 Tipps for Efficient use of LinkedIn
There was once a time when winning new corporate clients required an entire large team of internal and external people. Much of their time was spent doing nothing more than simply trying to get a prospect’s attention with advertisement, image brochures, newsletters, paid content, call centers, trade shows. And, often, their efforts ended in abject failure. Again and again, sales targets were not met.
Sadly, this doesn’t seem to have changed much. If at all this activities have not been measurable. The marketing strategy, marketing plan, the business development has not worked very well. Sadder still, it doesn’t have to be this way – at all.